The Google 'My Business' (GMB) platform is a brilliant point of
introduction if you want to get your business noticed in the digital
community. Use this service wisely and it really will put your business
on the map.
The
first thing you need to know is Google My Business doesn’t cost you
anything to set up. It’s free, totally gratis; the guys at Google give
it to you on the house, and the best thing about it is anyone can use
this service.
GMB compliments your existing website, gives you a
fresh identity and most importantly, it boosts your presence on Google
which is essential for a small enterprise.
If you’re not set up
with Google My Business and fully utilising all of its features and
functions you are missing out on a vital resource that helps you connect
with local customers.
Understanding Google My Business
So what is GMB and how will it improve your business?
Those
new to GMB need to know a few details. Break it down and GMB is
basically a simple but highly effective solution that enables business
owners to connect and share information with customers over the web.
Think of this as your business platform buddy. It provides you with an
easy-to-use dashboard, and from this control panel you are able to
control a wide range of features and functions.
GMB cleverly
combines all the best bits of Google+, Google Maps and search functions
into one resource. It empowers you with analytical data, instant access
to reviews and performance figures that show you how many people are
visiting and interacting with your page. You are also able to optimise
the page to get you further up search listings which can help your
business to achieve a positive return within a short space of time.
Setting up Google My Business
So how do you get going with GMB as a newbie then? To begin, don’t be frightened of the GMB platform, embrace it.
Setting up a new account is fairly straightforward. Just follow these steps.
- Find the 'Get your business on Google' page here: http://www.google.com/business/
- Click the 'Get on Google' blue button in the middle
- You now have the option to set up a Gmail account if you don't already have one
- List your business
- Verify the listing
- Get creative with your new business page
- Promote the page
- Keeping monitoring your new business page
Of
course, as a small business owner it’s not always easy or practical to
start setting up social media profiles online. Setting up a Google My
Business page, optimising the profile and using the page effectively to
gain the maximum benefit takes time and patience, don’t worry though,
there is another option available to you.
Let us set the profile page up for you!
If you need a little assistance getting started with a GMB page Add People can help in this area, our Google My Business service is perfect for giving local businesses visibility online. We’ll optimise your page to make it look
professional and authoritative, offer guidance and support, plus we
provide tutorials to help you use your page and get the most from it in
the future.
With our help, Googling your business is simple!
For
expert advice about Google My Business speak to one of our friendly
advisors by calling 08450 30 44 44 or email the team at: marketing@addpeople.co.uk
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