Using Hashtags on your GMB page

Hashtags in your posts

A hashtag is a word or a phrase typed without spaces and preceded by the # symbol.  Hashtags are frequently used on social media and blogs to make posts easily discoverable for people searching for information or posts around the same topic.

When you publish posts on your Google business page you should include hashtags where relevant to gain more exposure for your business profile and brand beyond its existing followers

When a hashtag is added to a post, users who are not in your contact list or circles can find your posted content by searching for for the hashtagged word or phrase.

Auto Hashtags

If you make a post on your Google business page with a sufficient amount of text, Google will attempt to identify the subject of the post and auto-generate hashtags for you.  It's better if you can get into the habit of doing this yourself though to ensure that the most relevant and appropriate hashtags are chosen.

Using Hashtags in your posts

You can use hashtags by typing them somewhere within the text of your post. Here are some examples:

• New central #Manchester #italianrestaurant called #YOUR-RESTAURANT 
• Do you have that #fridayfeeling in #Manchester. This is how we roll here at #YOURBUSINESS

Hashtags can be used in a variety of ways to focus the post and attract attention: campaign, brand, trending, niche trending, content, event and location. 

Our advice would be limit the amount of hashtags that are used, you will rarely need to use more than 2-3 for any one post.

Follow these simple instructions on how to add a hashtag your post

Login to your Google account.

Access your Google Business page.

Create a post  by clicking on share what's new, add a link or attach an image or video.

Within the text box and as part of the the post, enter the word to be hashtagged preceded by a '#'.

Select who you intend to share the post with 'Public' or your circles and then finally hit the 'share' button and you're done!

Happy hashtagging!

If you're stuck for ideas on what to post on your business page read our blog: 'The Business Guide to Posting on Social Media' over on our website.

For more help and advice with your internet marketing please visit our website www.addpeople.co.uk.